Tyne and Wear HER(1590): Byker, Shields Road, Apollo Cinema - Details
Title of image: Apollo Cinema, Shields Road, Byker
Description: A view of the interior of the Apollo Cinema, Shields Road, Byker taken in 1933. The photograph is looking from the back of the circle towards the proscenium. Above the proscenium painted on the ceiling is the figure of Apollo sitting on a throne which has a telephone on one arm and a cocktail on the other. The sun is behind Apollo. To the left of Apollo there are the figures of two musicians and to the right two singers. Underneath the figures are the words 'Apollo God of the Sun of Song and of Music'. The Apollo opened in 1933 and closed in 1983.
Additional info: Print black and white
Location/Collection: Newcastle Libraries/Newcastle Local Studies Theatres Collection
Accession number: NCL 053361
Provider: Newcastle City Library
Copyright: All rights reserved, if you would like a printed copy of this image please contact Newcastle Libraries.
Byker, Shields Road, Apollo Cinema
The Apollo was officially opened on 28 December 1933, Pascal Steinlet being the architect. In May 1941 the cinema took a direct hit from a German bomb. For years after the War the remains of the Apollo were a vast advertising hoarding. Finally in 1955, permission was given to rebuild the Apollo to its 1933 plan. The main façade was virtually unaltered from the original. The new Apollo opened in March 1956. In 1962, the owners decided that bingo would be more profitable and closed it. In June 1964 the Apollo was reopened as a cinema. The Apollo Entertainment Centre closed in october 1983. In 1989 it was opened by Autospray as a car maintenance centre. The foyer was attractively redesigned, but the most eyecatching feature was the rear of a red mini car protruding from the façade. The interior retained none of the cinema features. The front elevation was cement render finished in white. The internal decorationincluded unusual design features, such as a domed ceiling was the figure of a modern Apollo on a modern throne with the sun behind, with telephone and cocktail on the arms.
<< HER 1590 >> The Archaeological Practice, 1997, Shields Road, Regeneration, Archaeological Assessment; Frank Manders, 1991, Cinemas of Newcastle, pages 27-33; Frank Manders, 2005, Cinemas of Newcastle, pages 76-79, 117-118